PARSED CONTENT

The web site sunbella.com.au states the following, "The traditional sun parasol has been transformed." We noticed that the website also stated " Designed in Australia, Sunbella parasols are unique sun umbrellas that block over 98 of harmful UV rays." It also said " Sleek lines, fresh colours, practical features and the highest possible UPF rating, make Sunbella sun parasols truly unique world-wide. With a cotton canopy and a wooden handle, Sunbellas summery style has heads turning for all the right reasons. Together we are an army. Thank you for your support!." The header had UV parasol as the highest ranking optimized keyword. This keyword is followed by Sunbella, Sun Parasol, and Sun Protection which isn't as urgent as UV parasol. The other words sunbella.com.au used was uv umbrella. Parasol is included but might not be understood by search engines.